Medical marketing and growth for healthcare
You already have the medical talent. We turn it into growth.
Strategy, content, paid media, WhatsApp and AI connected in one system.
The diagnosis
More content doesn’t always mean more patients.
- 01Posts without strategy
- 02Ads without follow-up
- 03Leads that arrive and nobody converts
- 04WhatsApp full of unclosed conversations
- 05Vendors working in silos
- 06Metrics disconnected from the business
The problem isn’t always the marketing. It’s that there’s no system connecting it all.
The SANGO System
One system. Seven functions.
Flagship program
90D System
90 days to build, launch and optimize an acquisition and conversion system designed around your medical practice.
Phase 1
Build
We understand the business, spot opportunities and build the assets you need.
Phase 2
Activate
We set the system in motion: content, acquisition, conversations and sales process.
Phase 3
Optimize
We analyze real signals, find friction and evolve the system to make it more efficient.
Solutions
One system.
Many capabilities.
Each capability works on its own. None performs as well as when connected to the rest.

AI on WhatsApp
Your campaigns can generate conversations. None should be left waiting.
Conversion Chat is artificial intelligence on WhatsApp that strengthens the response, qualification, follow-up and conversion of every lead. Your team keeps the judgment; AI keeps the pace.
Conversion ChatOur AI assistant replies to, qualifies and guides every patient on WhatsApp, and hands your team the conversations that need a human touch.
Track record
Doctors and brands that trust SANGO.
SANGO
We build systems for an industry that demands specialization.
We were born inside the medical ecosystem. That’s why we connect acquisition, content, patient service and conversion in one team.
- Think before executing.
- Measure before scaling.
- Connect before automating.
- Understand before communicating.
Our directors




Leadership · Co-Founder
Sebastián Gómez
Medical marketing strategist and creative with more than four years in aesthetic medicine and plastic surgery. He combines strategy, technology and storytelling so medical brands connect with their patients.
Conference speaker on



Leadership · Co-Founder
Alejandra Pérez
Administrative and Strategy Director
She leads SANGO’s administrative and strategic structure, connecting vision, teams and execution. Her approach brings together organization, strategic judgment and project leadership to turn ideas into solid processes, smart decisions and results that drive the growth of the company and its clients.
Connection · Press and events
What we do.
Editorial
SANGO Insights
Ideas on growth, technology and conversion for people who run a medical practice.
What 50,000+ patient conversations reveal
Cost per conversation, bookings, timing, decision blockers and the impact of AI. Real data from 60+ clinics and brands.
Read the free report →Frequently asked questions
What people usually ask us.
What is SANGO?
SANGO (Sango Laboratorio Creativo) is a pioneering medical marketing agency in Colombia. It designs growth systems for plastic surgeons, aesthetic doctors, dermatologists, clinics and healthcare brands, serving Latin America and the United States.
What services does SANGO offer?
Growth strategy, paid media on Meta, Google and TikTok, content and video production, WhatsApp processes, artificial intelligence with Conversion Chat, websites, and SEO and GEO.
What is the 90D System?
A 90-day program to build, launch and optimize an acquisition and conversion system designed around a medical practice.
What is GEO?
GEO (Generative Engine Optimization) prepares your brand so AI assistants like ChatGPT, Gemini or Perplexity understand it and mention it. It complements traditional SEO on Google.
What is Conversion Chat?
SANGO’s artificial intelligence solution for WhatsApp: it replies to, qualifies and guides every patient, and hands your team the conversations that need a human touch.
How do I start working with SANGO?
Message us on WhatsApp at +57 312 392 7040 or fill out the form on this page. We review your case and tell you whether we can help your practice right now.
Your practice already has talent. Now it needs a system.
Let’s build a strategy that connects attention, acquisition, conversations and growth.
Apply
Let’s see if we can build something together.
Five short steps. This helps us understand where your practice is before our first conversation.
Conversion Chat























